Knowledge

The Business Analyst’s Guide to Writing User Stories

The Business Analyst’s Guide to Writing User Stories

Have you ever used an app that claimed to solve your problems, but was bogged down with other unhelpful features? Did it feel like whoever made the app didn’t even consider what the user would need or want? User stories help with that. Learn more about how we use them at FreshWorks, and how they are a key building block of agile development.

Promoting Organic App Growth: Lessons from the BCHighways App

Promoting Organic App Growth: Lessons from the BCHighways App

When we built the BCHighways App for iOS and Android, we were mostly looking for an opportunity to show off our development expertise. Since we had no intention on monetizing the app, we didn’t plan on any marketing efforts...and here's what happened.

How Your Business Longevity is Increasingly Tied to Mobile

How Your Business Longevity is Increasingly Tied to Mobile

Why is your business success increasingly tied to mobile strategy? More people are using their mobile devices to seek information, consume news, shop online and more. It's critical to incorporate an enhanced mobile strategy to your long term vision.